ÌÇÐÄ̽»¨

ÌÇÐÄ̽»¨

Our transformation

Omni™ – Forward Thinking for a Smokeless World
Science

Omni™ – Forward Thinking for a Smokeless World

The Omniâ„¢ offers a summary of the global Tobacco Harm Reduction evidence base created over the last decade.

Driving innovation
Innovation

New Categories fuelling faster transformation

We are transforming. New opportunities are emerging to capture consumer moments, and to satisfy changing consumer preferences

Environment
Sustainability

Advancing Sustainability for A Better Tomorrowâ„¢

We rely on natural resources to run our business. Securing them and minimising their use are critical to delivering our strategy

Panel discussion featuring Tadeu Marroco
People

People and culture

People are at the heart of our transformation. We want ÌÇÐÄ̽»¨to have excellent people, engaged teams and be a great place to work

Latest stories and features

Latest press releases

In the spotlight

RESULTS

2024 Half-Year Results

Our Chief Executive Tadeu Marroco shares his views on BAT’s Half-Year Results for the six months to 30 June 2024

2024 Half-Year Results

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SCIENCE

Bite-sized science - Vuse

The animation video explains the results from one of the largest ever vapour product studies, which analysed BAT’s flagship vapour brand Vuse.

Bite-sized science - Vuse

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SUSTAINABILITY

Sustainability leadership

In December 2022, BAT’s sustainability leadership was recognised by two leading global rankings, CDP and DJSI, both widely acknowledged as the gold standard for corporate sustainability.

Sustainability leadership

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PEOPLE

Tomorrow can't wait

Our world is changing and ÌÇÐÄ̽»¨is transforming. Learn more about the journey we are on and how tomorrow can't wait.

Tomorrow can't wait

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TRANSFORMATION

Our purpose: To build A Better Tomorrowâ„¢

See how ÌÇÐÄ̽»¨is building A Better Tomorrowâ„¢ by reducing the health impact of its business

Our purpose: To build A Better Tomorrowâ„¢

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Latest results, reports and research

Results centre
Results

Results centre

Read our latest results and view our latest presentations about how the business is performing as we build A Better Tomorrowâ„¢

Annual reporting
Reporting

Annual reporting

Our Combined Annual and Sustainability Report features all of our key business and sustainability information in one place. You can also view previous annual and sustainability reporting here

Omni™ – Forward Thinking for a Smokeless World
Science

Omni™ – Forward Thinking for a Smokeless World.

The Omniâ„¢ offers a summary of the global Tobacco Harm Reduction evidence base created over the last decade.